An Interactive Journey
Through The Poultry Production Cycle

A holistic approach to food safety.

True Salmonella solutions require an integrated, comprehensive approach to food safety, which means every stage from egg to plate should be treated as the last line of defense.

Leveraging poultry’s unique opportunity


Breeder Flock Management: Reducing the load from day zero
Effective Salmonella prevention and control starts with you. Vaccination programs, proper housing practices, litter and pest management solutions are all important tools that can help you significantly reduce loads earlier in the production cycle.

Breeder Flock Management


Health Management: Raising a resilient flock
The health of your flock and the solutions you implement during grow-out play an important role in managing Salmonella. Vaccinations, feed additives and water solubles can help strengthen bird health, giving your flock the ability to fight infections and reach their potential.

Health Management

Bioprotection: Guarding your greatest asset
Pests and people represent two of the greatest risks to your birds, making effective rodent, insect and environmental protocols critical components of any comprehensive Salmonella solution.



Production Line: A shifting landscape with no room for error
Regulations and customer demands continue to impact the way birds are raised and processed, but what doesn’t change is the expectation that only the safest product leaves your plant. It’s time to shift the conversation so that everyone understands their shared responsibility in accomplishing that goal.

Production Line


Market Pressures: The delicate balance of competing forces
What consumers want can sometimes conflict with what the bird needs. Helping customers make knowledgeable decisions is a job that becomes harder as external pressures increase, but because these commitments can impact your organization’s ability to do business, that job has never been more important.

Market Pressures

Our Industry, Our Responsibility

Salmonella is the most prevalent cause of bacterial foodborne illness in the United States, and nearly one-third of the one million cases reported each year can be attributed to eggs and poultry.¹

Reducing this risk is an enormous responsibility, and one that can’t be placed on the plant alone, because a single outbreak doesn’t just impact one segment of your operation. It affects everyone, along with the brand equity and trust you’ve worked so hard to build.


"Food safety is job number one for all of us. The more we can bring that back to these farms where it all starts, the better."

Start your journey below to learn more about the specific challenges and prevention measures can be implemented during each phase to address all potential sources of infection and how you can impact food safety no matter what your role in the production cycle.

1American Meat Science Association. (2015). Salmonella Fact Sheet.


Breeder/Hatchery - Breeder Flock Management